field marketing & sales agency Hamilton Bright
Hamilton Bright believes in the power of genuine human connection. As the only full-service field marketing agency in the Benelux, we provide solutions for every stage of the customer journey, from merchandising and field sales to brand activation and data & tech.
We connect hearts to brands
Our playing field is wherever your customers are. From vibrant festivals, bustling shopping streets, and electronics stores to supermarkets and cozy corners in hospitality venues. We are the essential link between your brand and your target audience.
Our range of services is extensive, touching every stage of the customer journey—from the first introduction to loyal repeat purchases. We offer expertise in merchandising, field sales, activation & events, trade marketing, and data & tech.
We have one goal: to ensure that your brand not only gets noticed but also becomes unforgettable. Together with our 1,200 employees in Belgium and the Netherlands, we create that lasting impression—the connection that ties hearts to brands.
These brands choose Hamilton Bright. And we work proudly for them.
Full-service field marketing bureau
As the only full-service field marketing agency in the Benelux, we provide solutions for every stage of the customer journey. From store setup, POS material placement, and store staffing to account management and brand activation. This is just a glimpse of our service offering. Take a look around to see what we can do for your brand.
discover our services25 years of expertise in field marketing and sales
For 25 years, Hamilton Bright has been a trusted expert in field marketing and sales. We operate in retail, e-tail, and out-of-home channels, supporting various sectors such as fast-moving consumer goods, consumer electronics, personal care and health, and DIY.
We are also proudly certified as a ‘Great Place To Work’ and contribute to building a better world through our sustainability program. Curious about our full story? Discover more about our history and evolution—from our inception and award achievements to recent acquisitions.
Hamilton Bright, together with its joint ventures—Smartspotter, Twin Shop Support, and Retail Service Partner—is part of the global organization Advantage Smollan. With 160,000 colleagues across more than 100 countries, we work on solutions for businesses. This continuous evolution ensures our clients benefit from significant economies of scale.
an Advantage Smollan company
What can a field marketing agency do for you?
Deploying an external field team from a field marketing agency like Hamilton Bright can truly be a game-changer for your sales and marketing strategy.
At Hamilton Bright, we go beyond brand experiences; we bring your brand to life. From optimizing shelf layouts to organizing unforgettable product launches and strengthening your in-store presence, our team is here for you.
Our brand ambassadors do more than just represent your brand—they bring it to life in a way that leaves a lasting impression on your target audience. We focus on measurable results, such as increased brand awareness and a stronger position compared to your competitors.
Our commitment to innovation and passion for what we do ensure that every interaction with your brand is positive and impactful. Every campaign and every action is meticulously designed to enhance your brand and deepen the connection with your audience.
